It’s no secret that having a large following on Instagram can benefit business owners and entrepreneurs. After all, a larger audience means more potential customers and clients. However, growing your Instagram following organically can be a daunting task.
This article will outline three easy ways to increase your organic Instagram following. By using hashtags relevant to your niche, posting interesting and engaging content, and engaging with the right users, you can quickly and easily increase the number of people following your Instagram account!
Table of Contents
The Benefits of Having a Large Following on Instagram
There are several benefits to having a large following on Instagram. These benefits include increased exposure, more potential customers and clients, and more brand awareness.
When you have a large following on Instagram, your account becomes more visible to users who do not follow you. As a result, even if these new users aren’t following you right away, they still see your content and become aware of your business or product!
More potential customers and clients
As mentioned previously, when you have more followers on Instagram, more people are aware of your presence on the platform. More importantly, though, it also means a more substantial chance that someone will become interested in what you offer.
Not only will they see your posts whenever they visit Instagram, but many of these new users may even go out of their way to check out your profile for the first time so they can learn more about your business!
Increased brand awareness
When a user sees more of your posts and becomes a fan of your account, this gives you the ability to introduce them to other relevant content.
For example, if someone follows you on Instagram because they like all of your travel photos but then notices that many of your other posts are about food, you could suggest similar accounts or businesses to follow based on their interests.
Not only will this improve their overall experience with Instagram (by exposing them to content that is relevant to their interests), but it will also allow you to drive traffic back to your profile without seeming like an aggressive marketer!
By following the tips outlined in this article, you can quickly and easily increase the size of your Instagram following!
How To Increase Your Instagram Following Organically
As we mentioned before, growing your Instagram following organically can be a daunting task. However, it is possible if you follow these simple tips:
– Use relevant hashtags (to appear in related search)
– Post interesting and engaging content to attract those who don’t follow you yet
– Engage with the right users (comment on photos, like their photos, etc.)
Increase Your Organic Instagram Following by Using Relevant Hashtags
One way to quickly grow your organic following on Instagram is by using relevant hashtags. By including relevant hashtags in each of your posts/photos, you allow yourself to reach a much larger audience than just those who already follow.
For example, let’s say that you own a pet products store and are looking to increase the exposure of your online store. By using relevant hashtags, you would be able to reach people interested in dogs and cats – these could be potential customers for your business!
In addition, think outside the box when it comes time to select which hashtags to use. Using more unique hashtags might not get as much exposure initially but can allow you to stand out from the crowd. Ideally, hashtags with a post volume of 20,000 – 500,000 offer the best results.
Examples of Relevant Hashtags:
– #instacatsdaily (volume: 22.3k)
– #instagrampuppy (volume: 120k)
Increase Organic Instagram Following by Posting Interesting and Engaging Content
After all, if you post irrelevant information or photos that aren’t interesting to anyone following you, then it’s very likely that they won’t pass it on to their friends, increasing your following at all! Generally speaking, people will share relevant content – it could be related to their interests, hobbies, etc. The key here is to create content that people are interested in seeing!
For example, let’s say that you sell dog food online. Your audience might consist of cat owners or those who do not own any pets. In this case, it would make sense for you to post content related to animals (e.g., photos of cute animals or funny animals).
Ask yourself these questions:
- Does your content educate your audience?
- Does it entertain your audience?
- Does it inform your audience?
- Does it inspire your audience?
If you can answer yes, you have a high chance of your content being shared! The more people see your content, the higher the opportunity you increase your following.
Increase Organic Instagram Following by Engaging with the Right Users
One of the best ways to increase your organic following on Instagram is simply by engaging with the right users. By doing so, you show your audience that you are a real person who has something interesting to say – people enjoy interacting with their friends and peers!
For example, if someone comments on one of your photos or mentions you in a comment, be sure to respond with a friendly and engaging response. People will often check out your profile to see what else you’ve been posting (or if they missed anything they might have enjoyed).
Here is one of our favorite ways to find the right people to engage with:
- Search a hashtag that is relevant to your niche (look for a hashtag that has a post volume of 20k – 500k)
- Look at the recent posts. When was the last post made? If it’s been a week or more since the recent post, find a different hashtag. If there are recent posts, make a note of the hashtag to use later (if you’re not already).
- Go through and like and comment on the posts relevant to your business/brand as possible. Be open and engaging with your comments as well.
- Repeat steps 1-3.
Get More Organic Instagram Followers
Using these tips, you can quickly and easily increase the organic following on your Instagram account!
Organic followers are great because they want to follow you of their own free will. This is much better than spending money on ads only to gain fake followers who don’t care about your business at all.
Follow the steps outlined above and enjoy watching your Instagram audience grow organically!
If you know someone else who could benefit from seeing this article, make sure to share it with them – sharing is caring! As always, thank you for reading!